AWAI – Copywriting Genius: The Master Collection

Dear Reader,

At last year’s bootcamp, I had the pleasure of having lunch with master copywriter and AWAI Board Member Bob Bly.

During the course of our talk, I asked him what any aspiring copywriter would ask, given the chance: What do I have to do to become a great copywriter?

Without missing a beat, he said there are two things you need to do.

The first one, of course, is to take Michael Masterson’s Accelerated copywriting program (just like you’re doing now) …

Then he told me to get out a pen — and write down a very special website address.

I did it.

Turns out it was the best advice any beginner like me could have asked for.

The Master Collection – your resource for uncovering the secrets behind the strongest direct-response promotions today – gives you 24/7 access to 64 blockbuster direct-response promotions that blew the doors off the existing controls. Letters that brought in hundreds of thousands of dollars – mailing after mailing. Some of which have been mailing four or five years!

You’ll get a look at promotional materials for financial information products, health products, fundraising, software, services, and any other product that’s being successfully marketed through direct response today. You also have access to in-depth interviews with the copywriter of each promotion and a detailed analysis of each sales letter.

By the time you finish reading each analysis, you’ll have a clear understanding of what makes the package work so well … and you’ll have dozens of ideas you can apply to your own promotions.

You won’t find such comprehensive and expert analysis of successful direct-response packages anywhere else. These million-dollar secrets could hold critical answers for you in your own career.